Our Strategy

 

 

 

To passionately progress Sharjah

 

 

 

Accelerate Prosperity

 

 

We are Passionate about delivering a positive impact

We Challenge our limits, and don’t limit our challenge

We strive for Perfection, with a healthy dose of pragmatism

We can do great things, Together

PEOPLE

We will invest in and nurture talented and passionate people and ensure we create the right environment that brings out the best in them

PARTNERS

We identify and cultivate mutually beneficial relationships with strategic partners

PROCESS

Ensure processes deliver fantastic outcomes, but are also pragmatic, not slowing down our ability to work effectively

PLACE-MAKING

To create places where people feel they belong and want to spend time in

PROFIT

Our pragmatism extends to how we monetize and create value for our stakeholders